ADAPTING SOUP WELLS
Discover how to rework your wells, revive your self-serve soup program and tap into incremental sales and seasonal opportunities.
RETHINK YOUR WELLS
Discover how to rework your wells, revive your self-serve soup program and tap into incremental sales and seasonal opportunities.
RETHINK YOUR WELLS
Self-serve not an option? Get tips on moving soup behind the counter and capitalizing on the upsell.
GO BEHIND YOUR LINE
Use this chart to figure out a recommended soup mix based on how many choices you currently offer.
NUMBER OF SOUP
CHOICES YOU OFFER
Soup Type
1 Broth
1 Cream
1 Broth
1 Cream
1 Chili
2 Broths or 1 Broth
1 Cream or 2 Creams
1 Chili
Soup Variety
1 Vegetarian
1 Protein
1 Vegetarian
1 Protein
1 Chili
1 Vegetarian
2 Protein
1 Chili
Soup Flavor
1 National Core Flavor
1 Seasonal, Regional, or Ethnic Flavor
1 National Core Flavor
1 Seasonal, Regional, or Ethnic Flavor
1 Chili Flavor
2 National Core Flavors
1 Seasonal, Regional, or Ethnic Flavor
1 Chili Flavor
This assortment allows you to meet the needs of a variety of consumers: those looking for comfort food, unique flavors, healthful options or a good value.
Watch as we walk through the equipment and packaging solutions to help you adapt your self-serve environments.
WATCH NOW
Want to optimize your labor and make soup work harder for your operation? Then don't just serve it as soup. Maximize inventory by using it as a speed-scratch ingredient
PRODUCT VERSATILITY© 2023 Campbell Soup Company
